Money, money, money ... in times of change

Until its fusion with Commerzbank AG, the Dresdner Bank Group was one of the leading European bank groups within the fast moving international finance market.

As early as 2006, the Dresdner Bank of the East Region, began to prepare its business customers for the forthcoming standardization in the Single European Payments Area SEPA.

Applying the insight that changes can quickly lead to uncertainty, we organized the campaign "When the winds of change blow". True to form, the Dresdner Bank demonstrated its ability once again. Fears and reservations were dispelled – and new mills erected for fresh winds.